Newzoo1 – a renowned global provider of games and e-sports analytics – estimates the value of the global videogame market at 178 billion USD at the end of 2024, which corresponds to a 0.6% increase compared to the 2023 year-end value. In the past year a marginal growth was reported in the PC gaming segment – 0.1% y/y, reaching 37 billion USD at the end of 2024, while the console segment declined by 3.9% y/y, to 43 billion USD. In 2024, the mobile segment saw growth, rising by 2.8% y/y, to 98 billion USD.
Global videogame market in 2024 by device type (%)
Source: Newzoo
Estimates published by ESA (Entertainment Software Association)2 concerning the US market, which is the most important region from the point of view of the Group’s activities, confirm domination of smartphones in this area (with 67% of respondents listing smartphones among their most frequently used gaming devices), followed by PCs (53%) and gaming consoles (36%).
Long-term projections remain bullish. Newzoo estimate that by 2027 the volume of the global videogame market will reach 198 billion USD3, which implies a cumulative annual growth rate (CAGR) of 3.7% for the 2024-2027 period. According to PWC’s “Global Entertainment & Media Outlook 2024–2028”4 report, the videogame and e-sports market is expected to grow by 7.9% annually during 2024-2027 period.
1 Global games market outlook: Key growth drivers and challenges for 2025-2027, Newzoo, 6 March 2025, accessed on 30 March 2025, https://newzoo.com/resources/blog/global-games-market-update-q1-2025
2 2024 Essential Facts About the Video Game Industry, Entertainment Software Association, accessed on 30 March 2025, https://www.theesa.com/resources/essential-facts-about-the-us-video-game-industry/2024-data/
3 Global games market outlook: Key growth drivers and challenges for 2025-2027, Newzoo, 6 March 2025, accessed on 30 March 2025, https://newzoo.com/resources/blog/global-games-market-update-q1-2025
4 Perspectives from the Global Entertainment & Media Outlook 2024–2028, PwC, 16 July 2024, accessed on 30 March 2025, summary available at https://www.pwc.com/gx/en/issues/business-model-reinvention/outlook/insights-and-perspectives.html?utm_campaign=PostBeyond&utm_source=LinkedIn&utm_medium=Social&utm_term=85038